Creative Industry

What is the creative industry?

What we are talking about here is a cross-functional industry that serves and is essential to many others. Mainly advertising, but also architecture, art, fashion, audio-visual productions, software, toys and video games, web media, TV and radio…all these industries require the creation of content, of various formats. Visual communication, print or web, editorial content, Computer Graphics and Web Design to name a few… the needs are endless and constantly changing as new technologies and new information systems emerge.

Today’s world has consumed more visual information than ever before, and the need to create content is growing. Creative process outsourcing (CPO) has emerged as a solution to the marketing and advertising challenges faced by many companies.

CPOs specialize in creative work, such as graphic design, development of sites and mobile applications, editorial content, mainly intended for dissemination on social media.

Why iScale?

Outsourcing creative processes is a great way to strengthen your internal teams while reducing your costs. By entrusting some of these tasks to iScale, you focus on your core business and key activity, and let your artistic or marketing management team lead a dedicated external team.

  • Graphic design
  • Writing content for search engine optimization (SEO)
  • Social media Marketing
  • Website and apps design