Online Gaming Industry Outsourcing

The Online Gaming Industry has, very early on, worked on a 24/7 basis to service a global community of players. To keep operational costs low, maximize margins, and deal with production peaks, companies in the Online Gaming Industry typically rely on outsourcing partners for the production or operation of game titles.

• Customer service. Customer Service is a key aspect of successful game operations. Players spending significant amounts in games except nothing less than top support to look into game issues or other account management problems.
• Community Management. Staying in touch with the players’ community is essential for a game title to be successful. Games Community Management generates relevant activities inside the games to keep the players engaged and motivated to play more and spend more in game.
• Systems Operations. Game servers uptime and system performance is a necessity for an online game to attract more players and traffic. Gaming company typically outsource infrastructure management and 24/7 system monitoring to guarantee system resiliency, uptime and availability.
• Content Development. Game contents needs to evolve rapidly as strong players level up. Outsourcing some the Content Development (e.g. new game levels) ensure sufficient head start and frees up the core development team to work on the framework and core components of the game.